Newry’s public realm scheme has taken a step closer to fruition with the appointment of local company Stakeholder Communications to oversee its marketing strategy. The project which includes branding, street signage, photography and a new website aims to complement the work currently being done in the city centre and increase footfall in the Hill Street and Monaghan Street areas. Welcoming the appointment of Stakeholder Mayor John McArdle said it has come “at the ideal time. With the current economic downturn continuing and January traditionally one of the most difficult months for retailers this project will offer a much needed energy boost into the heart of our city,” he said. We are delighted also to announce that from this month there will be free WIFI access available on both these streets encouraging people to spend more time in the area while working online or finding out what there is to do in the locality.” Tom Kelly, Chief Executive of Stakeholder Communications said a team of people from the city or with links to the area has been put together to move things forward. “We are currently working on a brand identity for the area and hope to be able to present this to the steering group and interested parties in the coming weeks,” he added. Stakeholder is now seeking views and opinions on the scheme and has set up an email address – email@example.com Comments can also be posted on the Cathedral Quarter or Creamery Quarter pages on Facebook.
22nd January 2013