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McKeevers in finals

Staff from McKeevers Chemists attended the prestigious Chartered Institute of Marketing Excellence Awards in the Titanic Building Belfast recently The Chartered Institute of Marketing is the oldest and most respected marketing Institute in the world and this gives the awards credibility. This year marked a record number of entries, over 150 from which 66 companies had been shortlisted as finalists across 17 categories. McKeevers Chemists entered the Best Marketing and Sales in the Retail Sector category. Their entry was based on the takeover of Lanes Pharmacy 4 Monaghan Street, Newry and how management made the smooth transition to McKeevers Chemists without disrupting customers and staff. With this being the highest entered category the staff at  McKeevers Chemists are delighted to have made it to the finals. Paul McKeever owner of the McKeevers Chemists chain said: “This is a fantastic result for McKeevers Chemists. It is great that the marketing team have been recognized for all their hard work to date. The rebranding of Lanes Pharmacy tot McKeevers Chemists was a massive project involving extended seven day opening and a complete store refit including the addition of core agencies such as Clarins, Thierry Mugleer, Vichy and La Roche-Posay. I would like to thank all our suppliers for their support enabling us to pass such great deals on to our customers. A big word of thanks to our pharmacy manager, Laura and all the team at McKeevers Chemists Monaghan Street, for all their hard work.


Newry Reporter

14th November 2012